Courier Services vs Standard Mail – What’s Better?
When it comes to running a business, every penny counts. Everyone is trying to cut corners and save but many overlook a surprisingly expensive and inefficient system, the mailing process. It may surprise you to find out that thousands are spent every year just for basic mailings and that figure does not include necessities such as an overnight and same day. In this article, we are looking at how standard mail compares to a courier service on cost, efficiency, and security.
Most people hear the word courier and immediately imagine BIG price tags, but nothing could be further than the truth. Despite being a personalised door-to-door service, couriers are able to keep costs competitive because of partnerships and a variety of services that they offer for same-day delivery.
That being said standard mail can be cheaper on some services, but in our on-demand society, people are willing and happy to pay a little more for some of the many advantages they can receive. As a business, being able to efficiently deliver and process quickly could earn you more clients and faster turnarounds, both of which have a great impact on your bottom line.
This is probably the biggest differentiator when it comes to courier vs a traditional mail service. Since a courier service is a premium service, you can dictate when your delivery will arrive.
Businesses that are under time constraints utilise courier services to ensure their packages are delivered efficiently. Courier companies, like CitySprint, also provide live real-time tracking so you know exactly where your package or mail is at all times. CitySprint also guarantees collection in 60 minutes, anywhere in the U.K.
Unlike standard mail, where things are often misplaced, lost, or damaged, a courier service provides a streamlined chain of custody that has only the sender, courier, and recipient involved. This drastically reduces the risk of late, damaged, or no delivery which can cost you and your business.
Another major differentiator that is connected to the high efficiency of a courier service is security. Standard mail procedure can see up to 10 people handling and caring for your delivery. This, unfortunately, offers a lot of opportunities for something to go wrong.
With courier services, on the other hand, your package is time-stamped and tracked at all times through the process. Be sure when choosing a secure courier service that they utilise the following:
- Vehicle options – choose the vehicle that best suits your package
- Priority booking – if you have a time-critical delivery
- Electronic receipts – giving you a record for the collection and delivery
- 24/7 customer support – feel confident your package is in safe hands
Standard mail is fine and affordable when it comes to many types of deliveries, but it can’t be available 365 days a year. This is due to the scale of standard mail operations, the amount of staff in which they need to function and how public holidays can impact this. Think of a courier as your personal assistant – at the ready at all times, no matter what day or time. Their experienced fleet can deliver the same day on Sundays, holidays, and in varying weather conditions.
Customers and Competition
Another major perk of a courier service is that once you are able to offer on-demand services, you can expect a huge uptick in your customers. Current customers will maintain their standing with you as great delivery services inspire loyalty, and new customers will flock to you because this on-demand generation expects same-day delivery services and are willing to pay for it.
A courier service is a bespoke solution so everything can be specifically tailored to your client’s needs. Whether you are delivering legal documents back and forth or medical records, the security, and transparency your courier service offers will single you out from the competition.
When it comes to security, a courier service remains the market leader. Courier services are the most efficient, secure, and cost-effective way to achieve perfect deliveries every time, no matter what. As a business, your clients rely on timely and safe delivery. Choosing a courier service assures both leaving you free to focus on your work.