When the Light Comes On… A Lesson in Brainwashing
By R. Mitchell on Oct 07, 2011 in Opinion
We all know the well known classical conditioning example from Pavlov; the light comes on, the dog’s tail begins to wag and he starts to drool. The experiment involved turning on the light every time the dog is fed. This associative technique is done so many times that eventually just the act of turning [...]
