Nikki Reed introduces to the world a new organization that intends to solve the world’s problems by doing … nothing. Its another liberal hopey-dreamy type movement and Reed says “If enough people take the time to simply give a shit about the world’s problems, even if they don’t actually do anything but just give a shit about them, the world’s problems will cease to exist.”
The ad is sponsored by MTV and should appeal greatly to the current generation of liberal teenagers and young adults. Having a Utopian dream that could somehow be achieved by doing nothing fits nicely into their unicorn-laden fantasy world.
Now there is yet one more movement/organization/cause for the quick-to-riot, unguided youth of the left to follow and this one requires even less of them than all the rest while promising even more.